Industry: E-commerce

Digital Dimond Lead

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Breaking into a new marketing will require all new advertising

Steve’s breakdown: Rent the Runway enters $33 billion fashion resale market as it looks to build back from pandemic lows and they are going to need new marketing for everything. Here are a few folks to check in with about the launch. Jenn Hyman, CEO: [email protected] Angie Hellman Senior Vice President, Brand and Customer Strategy […]

For a 2nd time, Ratti Report predicts a Groupon Ad Review

Steve’s breakdown: As you can see below, we knew Groupon needed all new advertising once the pandemic broke. And now FCB has just announced they won the business. (See article under our prediction) Guys, you have to keep an eye on all of our account review predictions page everyday! CEO Gone, COO Gone, Last summer’s […]

E-Commerce giant’s next moves

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Victoria’s Secret ad review we forecasted

Steve’s breakdown: Back in December (see below) we made the forecast. Only thing to say is to keep an eye on our review predictions. COLUMBUS, OH: Victoria’s Secret hired ad giant WPP to handle its advertising as it looks to turn around its business, which has been wracked by slumping sales and controversy. The world’s largest holding company […]

Ratti Report correctly forecasts another ad review: Bed Bath & Beyond

Steve’s breakdown: This time it was Bed Bath & Beyond but next time it might be your perfect client we predict will go into advertising review. Don’t miss another again! Become a member Today. UNION, NJ: It’s not just a new year for Bed Bath & Beyond. As it attempts a turnaround, the retailer has […]

Online Grocery Lead

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British Retailer in Review

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And so the brand rebuild begins: Agency?

Steve’s breakdown: Victoria’s Secret is finally filling out it’s C-Suite and here’s the CMO. Though resume sited below does not really match-up with her LinkedIn profile, let’s just hope L Brands has got this under control. There’s a lot to unpack in this article so soak it all up if interested. We think it all […]

Search Consultant seeks Agency for Retailer: We Forecasted Last Year

Steve’s breakdown: Select Resources International is handling the Sam’s Club review so make sure your credentials are up to date over there – Pronto!! BTW: There way be a little sour grapes at Sam’s because their former agency totally dissed them by taking on Target! BENTONVILLE, AR: Sam’s Club has launched a creative agency review, […]

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