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Steve’s breakdown: Zillow is going on its own with this review. Ravi Kandikonda is the new CMO who moved up when the old one quit in April after they cut […]
Steve’s breakdown: Back in May we flat out said “These two agencies should be Fired”. We guess one of them did – the one at Lyft. SAN FRANCISCO, CA: Ridesharing company […]
Steve’s breakdown: Last April we said the same thing and nothing has changed (see below) It doesn’t matter who the agencies are just pick a brand and take it over!! […]
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Steve’s breakdown: Just Eat Takeaway.com, which includes GrubHub, is in a global media review and it seems the door is wide open so get in there and get global! Caution: […]
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Steve’s breakdown: As you can see below, we knew Groupon needed all new advertising once the pandemic broke. And now FCB has just announced they won the business. (See article […]
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Steve’s breakdown: January 6th changed everything and we knew that included social media. That’s why on January 7th we told you to hit up all of them, especially Facebook/Instagram. And […]
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Steve’s breakdown: When we heard Airbnb was going public, we knew there was more to it than that. They were going to need a kind of relaunch. (especially with Covid […]
Steve’s breakdown: Well, at least they tried for the fences but it was a Swing-and-a-Miss for Nokia & Grey! Stephen Taylor is the CMO and is based in London. And […]
Steve’s breakdown: Foursquare CEO David Shim is reportedly stepping down Jan. 1. He will be succeeded by Gary Little, a member of the company’s board and managing director of the Raine Group. NEW YORK, NY: […]
Steve’s breakdown: TVision is coming November 1st and if the advertising doesn’t pass muster immediately, believe you me, they’ll be looking for another campaign fast. I mean, one of their […]
Steve’s breakdown: Back in April (see below) we told y’all “New T-Mobile will be shedding & hiring new agencies” and here we are. Make sure to keep an eye on […]
Steve’s breakdown: Airbnb is about to go public and because of this pandemic, all their messaging has to be different. Yeah, they have changed some but now they are going […]
Steve’s breakdown: Qualcomm is in some hot water times 3. There is going to have to be big changes at the top but also to its communications strategy including Corporate […]
Steve’s breakdown: Wouldn’t you know it. 4:45pm a day before Juneteenth, Samsung announces it’s going into review. So, if you are part of Interpublic Group of Cos., Dentsu Aegis Network […]
Steve’s breakdown: First of all, they have to change the name of the company to Home of Nokia or something. I know the original Nokia is out there but Come […]
Steve’s breakdown: So Slice just landed $43 million in funding and you know some of that heading to the advertising budget. So get in line with your best ideas. These […]
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Steve’s breakdown: According to some, Mobile & Website pitches are up because that’s how clients are connecting with their clients at the right price now-a-days. Go 6 minutes and 32 […]
Steve’s breakdown: As we said in February, a lot of agencies are going to be swopped out once the Sprint/T-Mobile merger was completed. (see below) Well, here we are and […]
Steve’s breakdown: “HQ Trivia Returns Thanks to Anonymous Investor” is the headline and I’m sure you know why. Cause what else are we going to do at home? And now […]
Steve’s breakdown: We hate to say things about agencies getting fired but let’s face it, not every agency servicing T-Mobile & Sprint are going to survive the merger. They just […]
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Steve’s breakdown: We saw the writing on the wall when Groupon brought in Grand Prix Titanium at Cannes winner, Craig Rowley from REI to be CMO. (See our prediction below) […]
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