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Steve’s breakdown: Back in May we flat out said “These two agencies should be Fired”. We guess one of them did – the one at Lyft. SAN FRANCISCO, CA: Ridesharing company Lyft aims to increase its social media activities with the appointment of British social media agency Coolr, which will expand into the U.S. with the brand […]
Steve’s breakdown: Last April we said the same thing and nothing has changed (see below) It doesn’t matter who the agencies are just pick a brand and take it over!! (That’s includes social media/creative) Lyft: Logan Green, CEO John Zimmer, President Uber: Ronald Sugar (Chairman) Dara Khosrowshahi (CEO) SAN FRANCISCO, CA: The headline is: Uber and Lyft‘s pool of […]
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To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
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Steve’s breakdown: Just Eat Takeaway.com, which includes GrubHub, is in a global media review and it seems the door is wide open so get in there and get global! Caution: There are a lot of brands and people and locations involved with this whole situation. For instance, take a look at who’s list as employees […]
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Steve’s breakdown: As you can see below, we knew Groupon needed all new advertising once the pandemic broke. And now FCB has just announced they won the business. (See article under our prediction) Guys, you have to keep an eye on all of our account review predictions page everyday! CEO Gone, COO Gone, Last summer’s […]
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Steve’s breakdown: January 6th changed everything and we knew that included social media. That’s why on January 7th we told you to hit up all of them, especially Facebook/Instagram. And here we are. MENLO PARK, CA: Facebook’s $750 million media review is just one piece of a larger puzzle. The social media titan is also […]
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Steve’s breakdown: When we heard Airbnb was going public, we knew there was more to it than that. They were going to need a kind of relaunch. (especially with Covid still around) That’s why we instructed all of you to get on the horn to them last month. (see below) Clearly Droga5 did. SAN FRANCISCO, […]
Steve’s breakdown: Well, at least they tried for the fences but it was a Swing-and-a-Miss for Nokia & Grey! Stephen Taylor is the CMO and is based in London. And you’re going to have to move FAST! ESPOO, Finland: The Finnish licensee of the Nokia brands wants an agency to create a new global brand […]
Steve’s breakdown: Foursquare CEO David Shim is reportedly stepping down Jan. 1. He will be succeeded by Gary Little, a member of the company’s board and managing director of the Raine Group. NEW YORK, NY: Shim told The Wall Street Journal that he is leaving to pursue new opportunities. He has been managing location-based data businesses for a decade, Shim added. […]
Steve’s breakdown: TVision is coming November 1st and if the advertising doesn’t pass muster immediately, believe you me, they’ll be looking for another campaign fast. I mean, one of their lines is: With TVision, you can cut the cord, cut the cost and cut the crap. A little negative – no? Might as well get […]
Steve’s breakdown: Back in April (see below) we told y’all “New T-Mobile will be shedding & hiring new agencies” and here we are. Make sure to keep an eye on our account review predictions because, believe it or not, they happen! (unlike our competition) BELLEVUE, WA: As 2020 draws to a close, T-Mobile has launched […]
Steve’s breakdown: Airbnb is about to go public and because of this pandemic, all their messaging has to be different. Yeah, they have changed some but now they are going to have Big Cash. Get your slice with what you do best! SAN FRANCISCO, CA: In a turn of fortune, Airbnb yesterday announced that it has […]
Steve’s breakdown: Qualcomm is in some hot water times 3. There is going to have to be big changes at the top but also to its communications strategy including Corporate Advertising. Don’t need the stack to go free falling during times like these. So get your corporate hats on and get to work. SAN DIEGO, […]
Steve’s breakdown: Wouldn’t you know it. 4:45pm a day before Juneteenth, Samsung announces it’s going into review. So, if you are part of Interpublic Group of Cos., Dentsu Aegis Network or WPP, it’s time to call headquarters to get you agency’s ass in this pitch! The rest of you, contact consutlancy R3 to make sure […]
Steve’s breakdown: First of all, they have to change the name of the company to Home of Nokia or something. I know the original Nokia is out there but Come On! Anyway, according to LinkedIn, the new CMO is based in London so this would be an across-the-pond situation but who cares now that we […]
Steve’s breakdown: So Slice just landed $43 million in funding and you know some of that heading to the advertising budget. So get in line with your best ideas. These guys aren’t foolin’ around. Capisce? BTW: They’re looking for a SVP of Marketing NEW YORK, NY: Slice, the all-in-one ordering and marketing tech platform for […]
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Steve’s breakdown: According to some, Mobile & Website pitches are up because that’s how clients are connecting with their clients at the right price now-a-days. Go 6 minutes and 32 seconds into this video and hear what R/GA CEO Sean Lyons says about the pitch process. And speaking of a mobile APP clients, check out […]
Steve’s breakdown: As we said in February, a lot of agencies are going to be swopped out once the Sprint/T-Mobile merger was completed. (see below) Well, here we are and now it’s time get serious if you haven’t already about the New T-Mobile. BTW: This spot is just another version of Verizon’s old “Can You […]
Steve’s breakdown: “HQ Trivia Returns Thanks to Anonymous Investor” is the headline and I’m sure you know why. Cause what else are we going to do at home? And now this this investor, theu have got to get the word out. We’d say it worth a call to Rus Yusupov, co-founder & still alive guy […]
Steve’s breakdown: We hate to say things about agencies getting fired but let’s face it, not every agency servicing T-Mobile & Sprint are going to survive the merger. They just won’t so get your research team together and pick you targets and start writing those decks! BELLEVUE, WA & OVERLAND PARK, KS: The federal judge […]
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Steve’s breakdown: We saw the writing on the wall when Groupon brought in Grand Prix Titanium at Cannes winner, Craig Rowley from REI to be CMO. (See our prediction below) Now it looks as if the review has already started with DDB as one of the contenders. We hope you were listening before and you’re […]
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