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Steve’s breakdown: This might sound like it’s coming from the Department of Obvious but we keep getting calls and emails from our members asking what’s going on, what are people saying and, most importantly, who should we pitch. Local: There are a ton of small businesses out there that have been doing better than ever […]
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Steve’s breakdown: Need we say a review like this does not come around that often? If this is in your wheelhouse, dive in now! Submissions are due May 8! Request for Proposal: African American Marketing and Advertising Services (DOC) Vendor Link SACRAMENTO, CA: The California State Lottery is looking for a shop to provide advertising […]
Steve’s breakdown: “HQ Trivia Returns Thanks to Anonymous Investor” is the headline and I’m sure you know why. Cause what else are we going to do at home? And now this this investor, theu have got to get the word out. We’d say it worth a call to Rus Yusupov, co-founder & still alive guy […]
Steve’s breakdown: They say questions about the RFP were due at midnight but something tells me you might have a little leeway with that deadline. Here’s the RFP Advertising-&-Public-Relations-Services AUGUSTA, ME: The State of Maine is seeking proposals for advertising and public relations services for all aspects of the Maine Lottery. A copy of the […]
Steve’s breakdown: GameStop’s shareholders are not big fans of the company’s performance lately so one would think the marketing department might be tasked to right the ship. Might as well get on the team! GRAPEVINE, TX: GameStop Corp. is facing a renewed threat from a group of shareholders upset with the videogame retailer’s performance. A group […]
Steve’s breakdown: Lego sets its sights on a growing market: Stressed-out adults, is the headline but we think it’s also a call to action for agencies to get in there and tell’em how it’s done. Here’s the whole story . . . Susan Lewis, 61, left, and Andrea Joy, 57, both of Connellsville, Pa., build […]
Steve’s breakdown: Coleman camping gear, Yankee Candle and currently Crayons: That’s the career course this new Chief has carved on his contrivance to Crayola. (did I get that right?) Anyway, if you like new product development and kids stuff, this is the guy to talk too. FORKS TOWNSHIP, PA: Rich Wuerthele will join Crayola as […]
Steve’s breakdown: South Dakota Lotto is the client and, as you know, they don’t have a lot a shops up there so there may be a few spots for “outsiders. Might as well give it a shot. Responses are due March 20th! Here’s the Lottery_Advertising_ND RFP PIERRE, SD: WHAT THEY ARE LOOKING FOR The Lottery […]
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Steve’s breakdown: R3 is handling the review and you’ll have to be lighting fast to get in this one because they’ve already started the review. FOSTER CITY, CA: PlayStation’s global creative business is in review after half a decade with BBH. “After six great years partnering with PlayStation, BBH has decided not to participate in the […]
Steve’s breakdown: Square Enix is the target and here’s what they’ve done. FINAL FANTASY has sold over 100 million units worldwide; DRAGON QUEST has sold over 58 million units worldwide; TOMB RAIDER has sold over 35 million units worldwide and then there’s the legendary SPACE INVADERS. Now they have a new CMO. CHARGE!!!! SEGUED, CA: Former Blizzard […]
Steve’s breakdown: Go! Retail Group is launching a new “Toys Express” concept in 13 former Toys “R” Us Express locations across the country but they have not thought about advertising yet. (At least advertising we can see + there’s more to pitch . . .) Here’s the corporate number, 888-422-5637, and Marc Winkelman is the CEO. AUSTIN, TX: Go! Retail Group […]
Steve’s breakdown: UPDATE: Solus Capital and Angelo Gordon control the brand and one concept coming out this fall is Geoffrey’s Toy Box! Headline: Toys R Us lender cancels bankruptcy auction 6:43 AM ET Wed, 3 Oct 2018 | 01:57 They are going to give it another go but who are these toy titans with teeth? “Lenders?” Find […]
Steve’s breakdown: Maryland is the state, the budget is around $14 million and proposals are due October 10th. Check in with the Senior Advertising Manager, Barbara Jones-Frederick, at [email protected] and (410) 230-8826 for the RFP. BALTIMORE, MD: The Maryland State Lottery and Gaming Control Agency is looking for firms to handle its advertising and marketing needs for at least […]
Steve’s breakdown: Yah, I did that! Ya ganna eat my brain over it Scarecrow? Here’s what you should do. Get ahold of the team over at Undead Labs ’cause they just killed it in financing with Microsoft! SEATTLE, WA: Microsoft’s deal to acquire Seattle independent gaming studio Undead Labs is expected to close this month. […]
Steve’s breakdown: Five Below is such an awesome store for kids & teens. I want to go. And now they are opening 125 stores and expanding their toy selection. But here’s the secret, Zimmerman, their AOR might not be paying attention because the account might be just a bit too small. Time to pounce!! PHILADELPHIA, PA: Teen and […]
Steve’s breakdown: Three things: • Mattel Films is a new division in the toymaker’s company aimed at developing and producing movies based on its iconic brands. • The division will be led by Academy Award-nominated producer Robbie Brenner, known for her work on “Dallas Buyers Club,” “Mirror Mirror” and “The Fighter.” • This company has […]
Steve’s breakdown: The ThreeSixty Group is the company who bought FAO Schwarz a couple of years ago and they are opening back up in NYC! No word on who will be handling advertising so you might as well give them a ring for a hearty “Congratulations” and see what happens. David Conn at [email protected] is the CEO and David […]