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Steve’s breakdown: Back in May we flat out said “These two agencies should be Fired”. We guess one of them did – the one at Lyft. SAN FRANCISCO, CA: Ridesharing company Lyft aims to increase its social media activities with the appointment of British social media agency Coolr, which will expand into the U.S. with the brand […]
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Steve’s breakdown: Last April we said the same thing and nothing has changed (see below) It doesn’t matter who the agencies are just pick a brand and take it over!! (That’s includes social media/creative) Lyft: Logan Green, CEO John Zimmer, President Uber: Ronald Sugar (Chairman) Dara Khosrowshahi (CEO) SAN FRANCISCO, CA: The headline is: Uber and Lyft‘s pool of […]
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Steve’s breakdown: When we heard Airbnb was going public, we knew there was more to it than that. They were going to need a kind of relaunch. (especially with Covid still around) That’s why we instructed all of you to get on the horn to them last month. (see below) Clearly Droga5 did. SAN FRANCISCO, […]
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Steve’s breakdown: Wheels Up just hired their first CMO and it smells like a new campaign will soon be in the works. So make it your work. NEW YORK, NY: Wheels Up, the leading brand in private aviation, today announces the appointment of marketing veteran Lee Applbaum to the newly created position of Chief Marketing Officer. Applbaum will […]
Steve’s breakdown: They desperately are in need of new creative so jump in! Questions due date is December 4th and proposals are due December 21st. Sunline-Transit-Agency-RFP PALM SPRINGS, CA: SunLine Transit Agency, which serves California’s Riverside County and the cities of Palm Springs, Desert Springs, Palm Desert, Rancho Mirage, LaQuinta, Indio, Indian Wells and Coachella, […]
Steve’s breakdown: JetBlue Airways, an ex-client of mine, has sent out an RFI to agencies seeking to recapture the brand’s mojo. So who would have a copy of the document? You might try their CEO, Robin Hayes or President and Chief Operating Officer Joanna Geraghty or Michael S. Stromer, the SVP, Chief Product Officer. You […]
Steve’s breakdown: Norwegian Cruise Lines has issued an RFP as it looks to start sailing again. They have already picked 5 agencies to pitch but if you can do what they want, bolded below, there might be a chance. (See our account review prediction at the bottom) Plus: Keep a lookout for all Travel/Tourism in […]
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Steve’s breakdown: So that was a bit of clickbait but we do have an RFP for the Gateway to the Poconos and it’s for real marketing! (unlike most airport RFPs they are just looking for people to sell their ad space) That’s not the case here. Wilkes-Barre-Scranton-Intl-Airport-RFP AVOCA, PA: The Wilkes-Barre/Scranton International Airport is looking […]
Steve’s breakdown: This is a crazy cool project and to get to work on it would be a privilege. Proposals due September 1st. Transbay Joint Powers Authority RFP SAN FRANCISCO, CA: The Transbay Joint Powers Authority (TJPA) issues this Request for Proposals (RFP) for Communications and Outreach Services (Services) for the Transbay Program (Program) from […]
Steve’s breakdown: So you guys probably know about the lawsuit against Omelet. The story is below and at the very end it says the words “loss of the Princess account”. The feature spot here is still on the Omelet website and it’s on the Princess YouTube Channel showing a January 5, 2018 upload date so, […]
Steve’s breakdown: We know many of you don’t do PR so we are going to save y’all some time by putting these two together in one post. TRENTON, NJ: The Police and Firemen’s Retirement System of New Jersey, the public retirement system that handles all administrative functions of the retirement system serving approximately 80,000 active […]
Steve’s breakdown: All questions must be submitted in writing to the Purchasing Office. These may be e-mailed to [email protected] and be received at least five (5) business days prior to the scheduled opening date. In order to be considered by the City, interested firms must submit proposals to provide Marketing & Advertising Services at the […]