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Steve’s breakdown: They say there are 3 in the finals of this pitch but that doesn’t mean you’re out if you have the right stuff. If you do, you know who to call at Diageo. Procurement! They are very big about being an “approved vender”. Most common email pattern: {first}.{last}@diageo.com FYI: April 11, 1960 Life magazine: (part […]
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Steve’s breakdown: In late November we posted that Unilever sold off many of its beverage brands and that “Advertising will change hands”. (See bottom) Well, here we go! Aparna Sundaresh is the CMO ROTTERDAM, Netherlands: A global media review has been launched by the owner of tea brands such as Lipton, Pukka, PG Tips, Tazo […]
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To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
To access this new business opportunity, please login or become a member. To learn more about Ratti Report's new business leads & services, click here.
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Steve’s breakdown: There’s a lot of research that going to go into landing that Lipton account so get your people on it now while the other agencies sleep! UPDATE: Nov. 19, 2021: Unilever sold much of its tea business to CVC Capital Partners for 4.5 billion euros ($5.1 billion), the company said in a statement. The portfolio of 34 brands, including […]
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Steve’s breakdown: Yeah, it’s a British review but why not take a look at it. In fact, they are using the creative but the old agency did right here in the USA so go for it. The review is being handled by Creativebrief and here’s Fever Tree’s US contact: 347.735.5437 Fever-Tree 37 W. 26th St. […]
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Steve’s breakdown: Just Eat Takeaway.com, which includes GrubHub, is in a global media review and it seems the door is wide open so get in there and get global! Caution: There are a lot of brands and people and locations involved with this whole situation. For instance, take a look at who’s list as employees […]
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Steve’s breakdown: The ‘Bats in Churches Communications Officer’ will help to ease tensions between roosting bat populations and church-goers fed up of cleaning up their droppings. Just a little demonstration to how far we go to find the stories you need. Happy Friday 😀 LONDON, England: The Church of England is on the hunt for […]
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Steve’s breakdown: You guys know the story. We published about Unilever back in January telling all our members to jump in on Unilever because the review was coming. Now here’s the official announcement via Campaign. If you’re part of a holding company, it’s time to call headquarters. LONDON, UK & ENGLEWOOD, NJ: At least five […]
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Steve’s breakdown: The headline is “Auto giant Stellantis is seeking a new ad agency to handle its $2 billion global advertising business” and like we said back in January (See Below) it’s time to call headquarters if you are part of a big ol’ network. AUBURN HILL, MI & TURIN, Italy & PARIS, France & […]
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Steve’s breakdown: If you “do” CPG accounts, Unilever should be your next call. And believe me, a ton of people are calling so if you don’t want to be lost in the shuffle, call now. Conny Braams is the Chief Digital & Marketing Officer. Here’s a link to the leadership team. LONDON, UK & ENGLEWOOD […]
Steve’s breakdown: It can’t be denied, one of the many benefits to a merger like this is to consolidate costs/investments. And you know advertising is going to be one of them so buckle up and call headquarters cause all the big guys are going to be in this pitch. You don’t want to be left […]
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Steve’s breakdown:That’s the day Adidas will announcing the company’s new strategy. Meaning, they may sell Reebok and if they do, you know the brand will review their advertising. Maybe the Adidas brand will review theirs as well. We brought this up so you can be ready to pounce no matter what happens. (Fortune magazine thinks […]
Steve’s breakdown: Yes, it’s true. River Island is a London based retailer with 350 stores across the UK, Ireland and internationally the but they also have an American presence with their online store. So it possibly could be a prospect. To find out, just ask the company that’s handling the pitch: Ingenuity. Here’s their contact […]
Steve’s breakdown: Passoã Passion Fruit Liquor is now completely controlled by Lucas Bols who also owns a boat load of other Liqueurs and Liquors. So whether your just interested in Passoã or not, there’s a lot to discover including Galliano. Huub van Doorne, CEO of Lucas Bols Worldwide In the USA: Brett Dunne is Chief […]
Steve’s breakdown: Well, at least they tried for the fences but it was a Swing-and-a-Miss for Nokia & Grey! Stephen Taylor is the CMO and is based in London. And you’re going to have to move FAST! ESPOO, Finland: The Finnish licensee of the Nokia brands wants an agency to create a new global brand […]
Steve’s breakdown: Quintessential has 12 booze brands you might want to look into. They hail from overseas but most are here in the US. You might want to check in with Steve Ward, the CEO of North America to see what his new marching orders are from the new Global CEO. LONDON, UK & NEW […]