Industry: Trade/Corp

$130M Delivery Service’s Ad Review

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Big Blue’s Marketing Shake-Up

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Supply-chain/Retail Food Opportunity

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Battery Park City Authority Issues PR RFP

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The biggest land port seeks MarComm

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Mergers & Acquisitions Report

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BtoB client just got deep pockets

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9 Mergers & Acquisitions To Take A Look At

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BtoB Auto Lead

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Big BtoB Beer Shake-up Could Open a Few Doors

Steve’s breakdown: There’s a lot going on here and you guys know we don’t usually get into the BtoB space but what the heck. There are a lot of names being thrown around so if you need some contact information, let us know. ST. LOUIS, MO: Today, Anheuser-Busch announced enhancements to its U.S. commercial leadership team […]

Time to hit up the Chicken Littles

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Ad BtoB Biz Has New CMO to Pitch

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Today’s Update: BtoB New CMO Report

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One brand may need some agency TLC because of election

Steve’s breakdown: Dominion Voting Systems is the brand and it could be in a little hot water – particularly with Republicans. Eric Coomer, director of product strategy, finally came out of hiding and is going after the Trump campaign. Here’s a lame but at least accurate contact link. This could get messy and we believe […]

Metro Issues PR RFP

Steve’s breakdown: Not a lot of time on this one. It’s due December 15th so jump on it and/or contact George Jackson at Trinity to see if there’s an extension. And as always, ask about advertising/creative projects! Trinity-Metro-RFP FORT WORTH, TX: The Fort Worth Transportation Authority, operating as Trinity Metro, wants to hire a PR […]

A BtoB Auto account could get you closer to a Car Account

Steve’s breakdown: Oshkosh is the company and they make big things that move for business, governments & the Military. If you know anything about these products maybe you should congratulating Oshkosh’s new CEO, John Pfiefer. OSHKOSH, WI: Oshkosh on Wednesday announced John Pfiefer as its next president and chief executive, replacing Wilson Jones, who plans to retire […]

Remote working solution has new CMO & needs better creative

Steve’s breakdown: We don’t “do” BtoB reporting but this looks like a great opportunity to ride the wave of remote working so what the hell. Contact Mike with a big “congratulations”. SAN FRANCISCO, CA: Beezy Inc., a digital workplace built for great employee experience in Office 365, today announces the appointment of Mike Hicks as chief […]

BtoB New CMOs Report: Updated

Steve’s breakdown: Every once in a while we take a peak into the BtoB CMO market so here you go . . . Lippert Components Names Joe Thompson as New Chief Marketing Officer ELKHART, IN: Lippert Components, Inc. (LCI®) is excited to announce the addition of Joe Thompson in the new role as Chief Marketing […]

Small GE Account Could be Yours with the right Connection

Steve’s breakdown: Getting to be a GE roster agency is a big deal and here’s one way to do just that. Read the CMO job description below – find someone in your network that fits the bill – they get the job – you get the account. Easy peasy lemon squeezy! WAUKESHA, WI: The Chief […]

Two Country PR Review at Software Giant

Steve’s breakdown: SAP‘s PR review, which is currently ongoing, includes several lines of business so if you want in, move fast! SAN JOSE, CA: Software giant SAP is reviewing PR support across the US and Germany. The review, which is currently ongoing, includes several lines of business, as well as a consolidation of some business […]

Digital, content, lead-generation & analytics Lead: Home

Steve’s breakdown: The key to what you could help with is in this sentence: “We believe Jennifer’s digital and content acumen, lead-generation expertise and strong analytical background will help us effectively position Masonite as we focus on growing our business.” So there’s the pitch! TAMPA, FL: Jennifer joins Masonite with over 30 years of marketing […]

Corporate Advertising in the Energy Sector

Steve’s breakdown: Noble Energy is going to be bought by Chevron, both of whom spend quite a bit on corporate advertising. They have to keep telling the world they are environmentally conscious or face the consequences. This is an on going project and worth some decent cash. Check out the featured video and you’ll see […]

Pharma to go digital with doctors & pharma execs

Steve’s breakdown: Sanofi has put its Global Media Account in review and the plan to limit the Face-to-face communications and shift over to digital marketing. Could be a great opportunity for smaller shops with very specific capabilities to partner with a global agency. BRIDGEWATER, NJ & PARIS, France: Sanofi, the French pharmaceuticals giant that is […]

BtoB Report: New CMOs Updated May 21st

Steve’s breakdown: And noooow . . . . . here are the new CMO announcements in the BtoB arena! Thornburg Appoints New Chief Marketing Officer SANTA FE, N.M., May 20, 2020 /PRNewswire/ — Thornburg Investment Management (“Thornburg”), a global investment firm that oversees $38 billion in assets1, today announced that John V. Hackett, CFA, has joined Thornburg as chief marketing officer. […]

Huge Merger = New Client

Steve’s breakdown: All you need to know about this new company is below including all the names of all the players. NEW YORK, NY & WILMINGTON, DE: International Flavors & Fragrances (NYSE: IFF) (Euronext Paris: IFF) (TASE: IFF) and DuPont (NYSE: DD), building on the previously announced merger between IFF and DuPont’s Nutrition & Biosciences […]

9 Potential Clients seek CMOs

Steve’s breakdown: Fresh from our friends at Indeed, these 9 companies are searching for CMOs. You know the drill, help a company find a CMO = win a new client. OR Use these CMO job descriptions as Blue-Prints to pitch the company. Either/both work. Chief Marketing Officer Nusenda Credit Union    32 reviews  – Albuquerque, NM We are […]

Take Two: Asian County Issues Another PR Bid

Steve’s breakdown: It’s pretty sad in these times of shirking markets that Hong Kong had no takers for their account to promote the country as a secure place to live, work, invest, and visit. The good news is they speak english. That’s somethin’. Tender notice can be accessed at this link. HONG KOHG, China: Following […]

Recycler hires 1st CMO: Surprise her with a “Congrats”

Steve’s breakdown: We got our third company announcing their first CMO. I like this trend and this one is for a business doing good for the world so, I mean, we all like “Green” clients. Right? And here’s another thing, she’s not expecting any ad agencies to be calling. There’s no way. As for one […]

American trucking client: What a concept

Steve’s breakdown: The thing about this trucking company is that it’s all about technology with no trucks. Meaning they own no tricks so if you wanted to take that cross-county trip with a container with a trucker, you’re out of lock. So if handling an American logistics company is your bag, we got one that […]

Global shipping client: What a concept

Steve’s breakdown: The thing about this shipping company is that it’s all about technology with no ships. Meaning they own no ships so if you wanted to take that trans-Atlantic trip on a container ship with its 32 hand crew, you’re out of lock. So if handling a global logistics company is your bag, we […]

The Advertising Police Account

Steve’s breakdown: BBB National Programs is an advertising watchdog (kinda) and they just hired a new CMO but to do what? I’d call just to find out and that’s when you hit them with the fact that your an ad agency. The element of surprise is key here. 😀 ARLINGTON, VA: BBB National Programs, where businesses […]

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