Forecasted Shipley Do-Nuts Ad Review Concludes
Ratti’s Breakdown: Sometimes it’s obvious to see a review coming. See our prediction at the bottom.
HOUSTON, TX: Shipley Do-Nuts named Portland, Maine-based creative agency Garrand Moehlenkamp as its branding agency of record. It is the first time Shipley, founded in 1936, has invested in a professional advertising and marketing campaign. Shipley franchises over 350 restaurants to across 10 states.
“Our partnership with Garrand Moehlenkamp represents a major step in developing our brand as we begin to introduce Shipley to an ever-widening consumer base,” said Shipley CMO Donna Josephson. “Unlike most brands, we’ve never done this before. … now it’s time to bring the Shipley magic to life for a whole new audience.”
The Do-Happy campaign will also appear in Shipley Do-Nuts shops and on social media.